Sunday, March 8, 2015

The woman on the phone – Mobile Magazine

Women spender on the phone? A myth. The Research Institute reveals a Demoskopea conducted for the portal
 Facile.it
and published on the occasion of Women’s Day.

53% of telephone charges female does not exceed 10 euro per month . The research also puts on display a preference for plans rechargeable towards subscriptions, while one in four women are using two different numbers (done by now quite common for the male audience).

The profile coming out the search for Demoskopea shows the fairer sex as little tecnomaniaco: and if in Italy, 20% of phone users still use a traditional phone, when it comes to female universe is the keyboard to lord ( 24.2%).

WhatsApp ? Uses 58.1% of the women surveyed
 compared to 57.8% of the national total. Furthermore, 63.5%
 surf the Internet from your mobile phone (compared to 67.8% of the total sample); 55% use the email from your smartphone (60.8% the total sample); 45.4 social networks (49%); 17.7 Skype on mobile (20.4%).

 But the survey shows above all that, contrary to what has become a stereotype, she pays great attention to the telephone expenses, using the phone with parsimonious care. In the 12 months prior to the survey, over 94%
 of respondents evaluated to sign a phone plan
 different or migrate to another operator, just to spend less (77%).

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