New Wearable Technology: Samsung prepares the alternative to Apple Pay: with phones and …

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Samsung prepares the alternative to Apple Pay: with phones and smartphones you can pay in stores

Based on the platform of the startup Pay Loop, the new technology is compatible with most popular POS terminals existing

The Apple platform Pay was introduced in September

18/12/2014

It could arrive in 2015 the alternative of Samsung to Apple Pay. And ‘the contention of the site Re / Code , that the South Korean manufacturer would be in talks with the startup LoopPay to integrate into its mobile electronic payment system.

For now, though, there are no official statements that confirm the news leaked by sources close to Samsung, whose leaders remain closed mouth. Some informant considered already concluded the agreement between the two partners while others report that the collaboration may not be realized.

As the Apple platform Pay, which was introduced in September, that of LoopPay allows a user to pay at stores simply approaching the terminal the store on their phone, turned into an electronic wallet. No need to pull out the credit card or debit cards for purchases. The customer’s money is transferred to the retailer through electronic devices wirelessly.

Unlike Apple Pay, which uses NFC (near field comunication), LoopPay, however, shall, for the payment, a different system of transmission of the data contained in the magnetic strip of a credit card simulating swiping.

The strength of LoopPay – currently available in several hardware solutions with separate device from your smartphone – is that it is compatible with most popular POS terminals. Apple Pay, instead, requires from the shopkeeper the installation of an apparatus updated to support NFC technology.

The partnership with Samsung LoopPay could, therefore, represent the entry of a new major player in the market of mobile payment. Market enlivened by the appearance of Apple Pay and its dynamism. The platform of the Cupertino company, in fact, continues to grow and attract more and more users in his circuit, retailers and banks with a number of credit card supported that now represent 90 % of the volume of purchases in the United States.

Print with you anywhere, anytime

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AFP

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