Monday, October 17, 2016

Apple stops the car: stop at the Titan project for the iCar – Sun 24 Hours

Apple after the downsizing of the past few months of the project Titan has temporarily put its plans on landing in the automotive industry with an electric car equipped with solutions for driving a semi-autonomous.
The news was spread by the online media sector and taken up by Bloomberg, according to which “hundreds” of workers associated with the project, named “Titan”, have resigned or are pushed to leave. The car of the Apple would have to debut in 2019/2020, but building a car from scratch is a difficult task, especially if equipped with advanced systems of automation of the guide.



that’s why in the Apple would serve McLaren

The stop at Titan confirms that to make a machine you can have all the money in the world, engineers drawn from the best companies but it’s not time you can buy it. You cannot jump the stages of development of a complex object, far more than a mobile phone. Even if you’re Tim Cook. Even if you are a Apple’s “magical and wonderful”. However, Apple, with all the cash he has (more than 230 billion) if it decides to make the move certain risky to enter the automotive industry, you may buy with little effort from a car manufacturer. And more than once there were rumors about Tesla, but also McLaren, ended up in the mire of Cupertino.



Special cars that drive themselves

Apple, in any case, it might follow two main directions in the field of car: infotainment systems and multimedia interfaces and technologies for autonomous driving, which of course it is very different from a car without a driver favoleggiata by many media, especially americans. Apple could then offer solutions that guide like the ones used (and made in Bosch) by German manufacturers (Audi and Mercedes) and by the california-based Tesla that point with a credible roadmap to the car that’s driving itself (but with the driver), a technological frontier on which it is inserted, Google is experimenting with technical solutions to provide it, too, then to the manufacturers, while Uber is "smoke media" with Ford.

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