Tuesday, June 30, 2015

Watch Apple does not win young Millennials. Blair: “product … – News Free

Cupertino, July 1, 2015 – Four days after the sale in Italy of Apple Watch in all Apple stores and authorized dealers will begin to draw conclusions, at least for sales in the US started as early as two months ago.

 

 

According to a study conducted by MBLM and disseminated by NBCNews, the Apple Watch would not be winning the young, and particularly so-called “millennials,” young people born between 1980 and early 2000 .

The latter express dissatisfaction and are still very dependent on their mobile phones, which are their primary devices. “They have high expectations and low patience with technology, and many do not remember the questions relating to the first iPhone. Their friends are not using the Watch, which limits their social interest. Some avoid ostentatious symbols of wealth or luxury, which can contribute to their feelings of guilt. “Says the study.

In short, Millennials feel that Apple Watch invades their primary relationship with the phone and expectations of Cupertino giant would not have been achieved under the emotional aspect. Furthermore, the study also notes feelings of frustration and disappointment, strange guilt or psychological distress in the possession and use of the Watch. It is not (yet?) A necessity, then the clock seems frivolous and not essential.

Many experts therefore to Watch Apple could be the story of a flop. Brian Blair, managing director of Rosenblatt Securities, told CNBC: “It is not clear what the” killer app “. “It ‘s nice to receive notifications, but is a non essential”. then added, “Most of the stores have a large amount of inventory in stock: I think many sales estimates for the year will go down.”

For those who wish to learn the source is MBLM study. And you Watxh like? Have your say.


 

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Google, a study accusation: “Manipulate the results of rice … – Reuters

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Google, a study accusation:” He manipulates search results “

The survey sponsored by Yelp and conducted by two US universities. The response of Mountain View: “The methodology by which you conduct the survey is flawed”

Google would manipulate the results of online searches giving more visibility of its products from competitors and also users, who get “lower quality results.” The complaint comes from a study by Tim Wu from Columbia Law School and Harvard Business School’s Michael Luca along with a team of Yelp, competitors of Google and research sponsors. The response of the home of Mountain View not long in coming: “The study is based on a flawed methodology.”

In the survey, available online, the researchers divided into two a sample of 2,690 volunteers dealing with research on local activities: a half were shown normal results provided by Google and the other results which included Yelp and other competitors. The latter turned out to be 45% more likely to click on the link, a signal that – experts say – users prefer search results more varied.

Google’s answer is to turn accusation against Yelp, which along with other web companies as TripAdvisor and Expedia is one of the main opponents of Big G and supporters of legal action by Antitrust EU. “In the last five years Yelp has submitted these discussions to the regulators and asked one of his best finish of the research results,” it is the note of a Google spokesperson as reported by the New York Times. “This study is based on a flawed methodology that focuses on results for just a handful of research.”

In April, Google said it was “strongly disagree” with the EU Antitrust, which opened a formal investigation on charges of abuse of dominant position in the market for Internet searches. “Google may be the most used online search engine – wrote on the company blog Amit Singhal, vice president of Google Search – but today people can have access to information in many different ways and allegations of harm to consumers and competitors, They have proved misplaced. ”

 

REUTERS

 06/30/2015

 

ANSA

 06/30/2015

 

REUTERS

 06/30/2015

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Uber buy maps of Microsoft, and moved into the house 100 engineers – Il Sole 24 Ore

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This article was published June 30, 2015 at 13:23.

The legal trouble erupted in many countries (the last in order of time in France, with the detention of two executives) did not stop the development of Uber, always search for new grafts to improve the technology offered to its customers. It goes in this direction the agreement signed in the last hour, and reported in advance by TechCrunch, among the startup of San Francisco and Microsoft. An agreement regarding the Bing Maps for which were not disclosed financial details.

Basically Uber did a little ‘spending on Microsoft, because the operation also includes a data center, cameras, intellectual property, and 100 engineers who will leave for Redmond move to San Francisco. Microsoft will not come out completely from the project Bing Maps, but will play a dedicated user experience.

The operation should be seen in the will of Uber offer a mapping service to their users, and adds to the recent hiring of Brian McClendon, a key figure in the development of Google Maps. Two clues that say a lot, and that is raising many questions about the relationship between Google and Uber. The Mountain View giant has invested in the past months, about $ 250 million in the startup of shared transport. And for a long time they discussed what Big G accounts within Uber. The history of maps, with Kalanick and shareholders who have actually snubbed Google Maps, opens new scenarios.

Microsoft also sells advertising
In the meantime, in a sale transaction broader, also it fits another important agreement. Microsoft has sold to the AOL advertising business. AOL will take over the approximately 1,200 employees of the Redmond company employees in this sector, putting an end to the experience of Microsoft in the field of advertising. Ten-year agreement which provides, among other things, that Bing will become the default search engine of AOL. This transfer, together with that of Bing Maps, reflects a precise will of Microsoft CEO Satya Nadella, stubborn to bring the company towards more connected to the real business of Microsoft. Nadella had announced in recent days, with a letter to employees, important news. For now these are.

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Apple Music, now in 30 countries, the new online music platform – The Republic

The Challenge of Cupertino comes after Spotify, Deezer, Rdio, Google Play Music and the latest Tidal. Is Apple Music, the platform for the use of the music stream announced on 8 June at WWDC in San Francisco. The service, available today in 30 countries with the update of the mobile operating system (iOS 8.4), and for its success relies on 500 million users of iTunes and onto the artists: Apple Music will be the new single Pharrell Williams , Freedom , and the new album Taylor Swift , 1989 .

Starting from music that you already know, coming from the iTunes Store or from CD, all songs will be enclosed in one place together with the catalog of Apple Music, which contains over 30 million tracks. You can listen to streaming songs, albums or playlists; or you can let them deal with it Apple Music. Just ask Siri: “Play the best song of 1994″, or “What was the number one song in February of 2011?”

Apple has commissioned music experts around the world to create the perfect playlists according to user preferences more you listen, the more the music selections will be accurate. The “For You” Apple Music offers a mix of albums, new releases and playlists, tailored for everyone. And with Apple Connect artists can share text, backstage photos, video or presenting to fans their latest song from their iPhone.

Apple Music includes a streaming service, an application (available in autumn also on Windows Phone and Android devices) and a radio: “Beats 1″, the first radio station will broadcast live from Apple in over 100 countries and 24 hours and 24 will be led by DJ Zane Lowe in Los Angeles, Ebro Darden in New York and Julie Adenuga in London.


Apple Music, now in 30 countries, the new online music platform

Jimmy Iovine and Dr. . Dre, stage name of André Romell Young


Apple’s entry into the arena of digital music began with the purchase of the manufacturer Beats Electronics and Service subscription music streaming Music Beats for $ 3 billion. The largest transaction ever made by Apple. The magnate Interscope records, Jimmy Iovine , co-founder of Beats with the famous rapper and record producer Dr. Dre in 2006, told the Wall Street Journal that he always knew that his company would belong to Apple, an inspiration. “Apple Music,” said Iovine, “will be a real revolution for the music lovers and artists.” And Dr. Dre sold: his album, The Chronic , will be available online for the first time. Only Apple Music.

Arguments:
apple music
apple
windows phone
Android
Spotify
deezer
streaming
music stream
Starring:
Taylor Swift
Pharrell Williams
Jimmy Iovine
Dr. Dre

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Today comes Apple Music. Part of the challenge in Cupertino Spotify & Co. – Il Sole 24 Ore

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This article was published June 30, 2015 at 6:58.

It is the day of Apple Music. Today, with the release of the new version of iOS 8 (the 8.4), Cupertino makes its official debut in the music stream, throwing the challenge to existing services that in recent years have become protagonists, as Spotify. And you can expect a real battle on prices and content.

Apple Music was announced by Tim Cook during the last conference for developers, three weeks ago in San Francisco. The CEO introduced the service talking about “revolution”, and all owners of iPhone and iPad today will update the operating system on the device you will find the new icon. The update, according to the usual rumors that come from Silicon Valley, should be available in Italy for download from 17 today. Music, it should be remembered, makes its debut in 100 countries simultaneously, and Apple with a very strong hand very rich catalog (30 million tracks available) and a “station” radio live, Beats1, which will broadcast music and news on the world record, in Live 24 hours 24 studies in New York, Los Angeles and London.

From Cupertino are placing a lot of faith in the mode of access to the service. Music is offered in free mode for the first 3 months, and then there are two types of subscriptions: one classic to 9.99 euro and the package “family” at 14.99 euro, with which you can hook up to 6 account. There is, however, a mode of subscription free with advertisements, style Spotify to speak. Absence that did turn up more than a few nose.

Rivals
For numbers and traditions, Apple is a candidate to become the absolute protagonist of the music stream. Years ago, with the launch of iTunes, Steve Jobs revolutionized the music market. Thus, today, Music has a very high regard by outsiders. Outsiders are many, and jostle in a market up sharply. Although the number one competitor of Music is undoubtedly Spotify. The startup of Swedish origin is a world leader in the sector, and has recently announced its numbers: 75 million active users, of which 20 million paying subscribers, an increase of 100% in a year. Spotify also provides for a totally free, funded by advertising (although the service, by the mobile, in this case has limitations). And that could make a difference. The subscription version, without spot, costs about 9.99 euro per month, as Apple Music. A free version (with ads) has been added to Google Play Music (we have written here), another competitor of the new service of Cupertino. Then all the others: by Deezer (which has a free version, and with his package from 30million songs defends well) to bet Tidal, the music service streaming high-quality purchased a few months ago by Jay Z. Around the world dance music stream billion. And now Apple is ready for the great challenge.biagiosimonetta



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Monday, June 29, 2015

Apple Watch: little interest from young – Webnews

Apple Watch , the smartwatch Cupertino arrived in Italy last Friday, apparently not yet managed to win an important category of consumers: that of young . This is what reveals a study by MBLM and disseminated by NBCNews: consumers in the generation of Millennials , in fact, would be little affected by the clock smart weblog bitten apple.

The Millennials, also known as Generation Y, they are roughly those born between 1980 and early 2000, although there is no consensus on the definition unique. Some authors, in fact, separate those born in the 80s than the 90s and later, because the latter are more properly the digital natives. Categorizations in part, at a generic level the group results in a large enough slice of consumers, as well as discretely palatable: that of users up to 35 years .

As noted from MBLM , a company that specializes in brand, these customers would not be particularly affected by the functions of Apple Watch. It seems that the enthusiasm to forge a watch on the wrist of Cupertino goes diminishing after thirty days, when the device starts to be considered as a simple extension of iPhone . Moreover, according to the company analysis Millennials would be discouraged to buy: maybe because generation most affected by insecurity and the economic crisis, show off such a device could power the guilt for the cost.

In fact, these data will be compared with actual sales, not yet released by Apple. The latest estimates speak about a great success for Apple Watch, more than any other device, with more than 2.8 million copies sold in the first two months of availability. In addition, it is estimated Apple would exceed 10 million to 13 million units sold by the end of 2015. The same Tim Cook , a few weeks ago, confirmed that the response from consumers has been very promising . Of course, in this case the portion related to the purchase of the young is not given to know.

Apart from the results on the Millennials, actual or assumed to be, analysts remain convinced of the quality of the product. In a note to FBR Capital Markets , the analyst Dan Ives explains how the demand for Apple Watch is very high, so it can have almost reached 5 million esemplar . A fact expected to grow in the coming years, with more and more feature-rich editions, for a total of 8% of all Apple gains by fiscal 2017.

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Apple Music starts tomorrow: the Apple challenge on Spotify music … – Reuters

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Apple Music starts tomorrow: the Apple challenge Spotify music streaming

The beginning of broadcasts is scheduled for tomorrow 30 June is the day that will be broadcast in over 100 countries worldwide Apple Music, the challenge of Cupertino to Spotify and Google Play Music. A global music platform that combines streaming songs, the iTunes store and a radio that broadcasts 24 hours 24. A service that is imposing, and that has come under the lens of the American authorities for the agreements with record labels . But it was also the center of a tug of war with the media Taylor Swift, for the payment of the artists in the trial period, which ended with the victory of the pop star.

“The music online has become a complicated set of apps, services and websites. Apple Music brings together all the best aspects to experience all that music lovers will appreciate “Thus describes Jimmy Iovine, record U2 and Bruce Springsteen, who joined Apple after buying Beats. It is the company that he founded along with rapper and music producer Dr. Dre, purchased from Cupertino a year ago which has since developed the Apple Music.

It will be an update of the mobile operating system (iOS 8.4) available from tomorrow in Italy, the first gateway to Apple Music. The service allows you to stream over 30 million songs, playlists created by music experts tailored to users. The songs can also be called with the help of the assistant Siri voice. You may ask, for example, to play “the best songs of 1994″ or “what was the number one song in February 2011».

But the most interesting thing about Apple Music, one that aims to differentiate itself from rivals and to catch the public, is the planetary radio Beats 1, entirely dedicated to music, with insights and interviews. Broadcast live in more than 100 countries, 24 hours a 24, led by influential DJs such as Zane Lowe in Los Angeles, Ebro Darden in New York and Julie Adenuga in London.

In the fall Apple Music is also on Microsoft Windows and Google Android: another way to steal users to services which enters directly in competition. Apart Spotify (who has since launched a news service and podcast) the other big rival is Google Play Music that from a few days offers free music streaming like Spotify and Deezer do the same (but the novelty is currently available only in the US).

 

AFP

 06/29/2015

 

REUTERS

 06/29/2015

 

AP

 06/29/2015

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June 30 is the day of Apple Music – The Republic

June 30. The date was announced during the conference for developers in San Francisco. Now we have: Apple Music is available with the new update of Apple’s operating system, iOS 8.4. The service reaches 100 countries including Italy. Users will have three month free trial to see if music streaming Made in Cupertino is up to its competitor, Spotify, Deezer and Play Music Google in the first place, and decide whether or not to buy any more time.

The catalog is vast, 30 million songs, and among the main novelties of ‘Music’, there is also Beats 1, the first radio station live from Apple dedicated to music and musical culture. Broadcast live in over 100 countries, offering music 24 hours a 24 and also exclusive interviews. In addition to human selection, Siri also will help users to listen to music: just ask the assistant voice to play a song.

topics:
apple
apple music
music stream
Spotify
beats 1
deezer
Starring:

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Smartwatch comparison: Apple Watch Pebble Time, driving all … – The Messenger

The challenge of wearable technology can be said to have truly arrived. To smartwatch joined also the most feared competitors: the Apple of Cupertino. Watch Apple came out on the market about two years later than the first smart watches. The list includes those of Samsung, Sony, LG, Motorola, Asus, Huawei and others, such as young Pebble. The company of Tim Cook has chosen to enter the arena quietly, gradually postponing the release of new devices. Eventually, through a reservation system, he has released his watch in many different variants of dimensions and straps. But Apple Watch can justify two years of waiting and exorbitant prices (ranging from 419 to 18,400 euro)? The first answer might be that, given its characteristics, it was worth waiting for, as it is probably the best on the market. The price however is decidedly high, considering that it is a device which have to be joined to another, equally expensive, that is, the iPhone (from 5 up).

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             Monday, June 29, 2015, 11:16 – Last Updated: 11:27
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Sunday, June 28, 2015

Legambiente, Venice risks being submerged by waste – VEB

It is certainly not a pretty sight that to which the tourists must be present, while admiring the lagoon: unfortunately in the lagoon, as well as gondolas , float even more waste to pollute one of the most beautiful in the world.

The warning Legambiente that part of the campaign Do not Waste Venice, she has seen how the canals of the Giudecca were collected over five hundred waste floating in seven kilometers, on average one every thirteen meters.

Going into detail the first results of the campaign, the liquid containers account for over 25% of the total waste collected; also prevalent fragments of plastic and polystyrene (16%) and the parts of packagings (12%). Butts, cigarette packs and lighters account for 9% of the objects found, while bags of garbage, full and empty, amounted to 6% of the total.

Of course, they speak for Legambiente, some of this junk is generated directly on site, and then is due to the bad habit of many thrown overboard plastic bottles but also cigarettes, but still a good part of the garbage is transported by currents and therefore it is waste material which dates from the Adriatic ee stops, clearly, in the lagoon.

Now we have to see what measures will be taken in this regard.

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Space rocket explodes another direct international station – The Messenger

It exploded shortly after launch from Cape Canaveral rocket Falcon-9 of the American company Space X that had to carry a load on board the International Space Station (ISS).

SpaceX is a private American company founded by Elon Musk: the anomaly that led to the destruction of the carrier occurred just before the separation of the first stage of the rocket.

NASA has now stated that there is no risk to the ISS astronauts have enough supplies but it is clear that the programs of scientific tests will delay.

In addition, the failure of the Falcon-9 is added to that of the American rocket Antares last October, when they were also incinerated kit intended for scientific mission Samantha Cristoforetti and that of the Russian Soyuz April that forced the first Italian astronaut to extend the mission.

The shot is particularly Space X hard because this mission was intended to finally, after two failures, to land the first stage of the rocket Falcon-9 in a platform anchored in the Atlantic off Florida. A system pointing to the recovery of an important part of the lancatore for can overthrow the costs of production and management.
             
             
                         
         

             Sunday, June 28, 2015, 17:57 – Last Updated: 20:33
© ALL RIGHTS RESERVED

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NASA: disappointed by the loss of SpaceX – TGCOM

– “We are disappointed at the loss of the cargo that SpaceX was to supply the International Space Station.” Writes NASA in a statement, after the explosion in flight that destroyed the rocket directly on the ISS. “However – it says – the astronauts are safely on board the station and have enough supplies for the coming months. We will work in close contract with SpaceX to understand what happened.”



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Venice full of plastic, a sea of ​​waste, even one in every 13 … – Italian Center Weather

Venice full of plastic, a sea of ​​waste, even one every 13 meters 28/06/2015 – A refusal to Venice every 13 meters. The channels are filled with plastic. These figures emerge from the campaign Do not Waste Venice. The waste is constituted for the most part from plastic. This is a problem often overlooked. Recall that Venice, for the urban characteristics and for its artistic heritage, is widely considered one of the most beautiful cities in the world and ranks, along with its lagoon, between the Italian heritage sites by UNESCO: this factor has helped make it the third Italian city (after Rome and Milan) with the highest flow of tourists, mostly coming from outside Italy.

Venezia full of plastic, a sea of ​​waste, even one every 13 meters

Venice full of plastic, a sea of ​​waste, even one every 13 meters, image source: greenme.it

It ‘a shame then that waste deturpino in this way the beautiful landscape of the Venetian city. We await the measures that will be taken in this regard.

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Sea of ​​waste in Venice. Canals floating waste every 13 meters – News Free

Venice, June 28, 2015 – Venice in a sea of ​​plastic . The data collected by Legambiente in the campaign Do not Waste Venice indicate that in the canals of Venice floating waste every 13 meters , almost all of plastic.

 

 

During the monitoring of the canals of Venice were collected over 500 waste floating in a radius of 7 km, of which 87% were plastic, among them 25% were represented by containers liquid, the rest of the waste collected was composed of butts, cigarette packs, lighters and trash bags.

The campaign Do not Waste Venice, included as part of the European research project DeFishGear , was launched with the arrival in Venice of Green Schooner Legambiente, who also presented data official status of the waters in the lagoon.

The first data collected on the seabed of Chioggia showed an average density of over 700 waste per square kilometer , of which 92% is plastic materials, with a small percentage of polystyrene.

“We thought about this campaign because the waste at sea, and in particular of plastic, is an underestimated problem, but must now be considered as emergency “. He adds: “We started the campaign now begins because now the busiest tourist, because we want to move even individual behavior”

said Luigi Lazzaro , President Legambiente Veneto.

The water monitoring will continue throughout the month of July with a second step expected between late October and early November.

“The first preliminary data show a density worrying of waste, in particular of plastic. The Venetian countryside is part of the project wastes at sea, funded by Europe and co-funded by the Italian Ministry, started in November 2013 with the monitoring parties on the beaches in September 2014, involving all the countries of ‘ Adriatic to Greece and will end in March next year “

explained Thomas Fortibuoni , responsible Ispra DeFishGear the project.


 

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