History Article
Close
This article was published June 23, 2015 at 19:33.
The last change is the 23 June 2015 at 20:08.
As in a chess duel between champions in the challenge to conquer the world of Apple and Google twists I am always lurking. So, a few days after the official launch of Apple Music – the music service streaming of Cupertino that will run from June 30 – Big G drops the ace and surprised everyone by launching the free version of its already known Play Music. The news was released just now own the home of Mountain View, and bounced once on all American sites.
A real countermove to what will be a very important debut. Apple Music, in fact, numbers and loyalty to the brand, has the favor of the tips, the financial press, which already talk of a duel-Apple Spotify excluding other competitors from the race for the leadership of the sector. At Google, however, this scenario does not like it at all.
Big G knows that the music streaming is a field too florid to abandon him, so much so that in recent months has also launched Music Key (a paid version of YouTube ). Today, however, has displaced all going to press your finger into what is, for now, the most painful wound of Apple Music: free service. One offered by Cupertino, in fact, is highly anticipated, but has already received some criticism for the lack of a mode no fee. And many analysts fear that this might just be the Achilles heel of the service offered by Tim Cook compared to most competitors accredited – Spotify – which has made the free version (with advertising) its strength. So Google the uproar positioning itself precisely in this crack.
To Play Music in free version (the paid version costs EUR 9.99 per month), Mountain View’s engineers have developed a system of advertising , very similar to Spotify. And just like Spotify, who will sign the new formula will be subject to limitations. For example, will choose which songs to listen to, it can not pause or replay a piece that was listening. You will, however, can choose between some playlist, in the form of radio stations, created by Songza, a service that Google bought a few months ago and that allows you to create music collections by mood but also the times of the day (if you’re driving, if you’re in the gym etc.). The service, which the United States is already available in the desktop version, will be on the online store of Apple and Android in the coming days, when it should make its debut in Europe. And this new challenge to conquer the music stream seems only the beginning.
biagiosimonetta
© ALL RIGHTS RESERVED
Permalink
No comments:
Post a Comment