Sony takes up the challenge of the midrange with a smartphone … – The Republic

Barcelona – The battle, now it is clear, is being fought in the middle. Although the spotlight is all for the top of the range as the Samsung Galaxy S6 or the HTC One M9, the Mobile World Congress 2015 edition of the news coming from the more numerous mid-market, that of smartphones around 300 euro. This is where you have to win if you want to increase its market share. Sony , after presenting the flagship Z3 last Ifa Berlin, chose the Spanish festival to raise the curtain on the new M4 Aqua , smartphone that will come in the spring at the price of about 299 euro in the colors black or white.

“We have taken the best of Xperia line and we have entered into a mid-range device that offers features impossible to find on other products. Not at this price, “says Dennis van Schie, Head of Sales and Marketing of Sony Mobile. In fact, the standard equipment of the M4 looks like a phone upgrade. The design is simple and elegant, with a body made of plastic and glass, and a 5-inch display. The phone is waterproof, so you can use it not only in the shower, but also for photos in the water during the holidays.

The operating system is Android 5.0, while the main processor is a Snapdragon 615 octa-core 64bit Qualcomm. The M4 Aqua also has 4G connection and two cameras, the 13-megapixel rear and front 5, more than enough for a Selfie to perfection. To convince you that the quality of materials: glass and metal used to cover seem to come from a higher-end equipment, and in addition there is the advantage of waterproofing, a feature that distinguishes it from other competitors. “We wanted to break down any compromise and create the best possible product,” said Van Schie.

The other big news of the Japanese is the ‘ Xperia tablet Z4 . A new device, of course, based on Android OS 5.0, with 10.1-inch screen and resolution 2K (2048 x 1536 pixels), Qualcom Snapdragon processor 810 octa-core 64-bit, 8-megapixel main camera (the front one is from 5.1), 32GB of storage, 4G connectivity and a battery that ensures, according to Sony, about 17 hours of battery life. Like the other models in the Xperia line, even the Z4 tablet is waterproof and dustproof. The design is typical, squared, the Japanese, but to impress are especially weight and thickness. The Z4 tablet stops the scales at just 389 grams, and if resting on the table top is only 6.1 mm. A record. The Z4 tablet will arrive in June at a price not yet announced.

Arguments:

Sony

sony tablet z4

sony m4 aqua

MWC 2015

Starring: