The music is not enough: it also takes video, news, podcasts, even original content. This is the novelty of Spotify, which is preparing a ‘turning point’ epochal says.
Rome – The famous service of streaming audio passes over and enters the business of video: it was just announced the addition of Spotify streaming video and podcasts, thus implementing the plan already circulated a month ago.
The streaming service, which is the credited with shaken the media industry audio in recent years, in fact announced that its new services will cover videoclip of houses like ABC, BBC, ESPN, NBC and Comedy Central, it reads on Wall Street Journal.
In addition, Spotify also intends to publish original content, such as “A Full Inglese”, a show in which artists will perform and personality in search of a platform.
It goes without saying that this move is a small (for now) threat facing YouTube and Facebook, whose profits could be affected: Spotify, although so far it is limited to audio, has a big following, which in January announced consist of 60 million users, of which 15 million subscribers at $ 9.99 per month.
In all of this, along the lines of what is the ‘ Shazam app, Spotify has unveiled a service that can compare a time beaten by the listener with that detected in a track.
Of course, the competition of Pandora and Apple is not a joke and Spotify is the point where or “turning point” and grows, or remain unprofitable. But this news, which according to sources of the Journal travels parallel to a funding of 400 million dollars that Spotify is seeking, would bring the value of the company to over 8.4 billion dollars.
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