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After Vine and Vimeo , that Periscope . The new jewel bought from Twitter (apparently for $ 100 million) and launched two days ago is the new frontier of the mobile video streaming . Wherever you are, you can turn on the camera and show live to an unknown number of users what you are doing or what is happening around you. But let’s step back. How does Periscope? After downloading the app (Free) you register directly with your Twitter account. This allows you to follow the users with whom you are already in contact on the microblogging platform . At that point you just have slide the timeline to attend live to what happens around the world. But not only. Periscope, it allows you to interact with the broadcaster in real time through posts and hearts (the equivalent of “like” on Facebook). So if you are seeing “ Walk with dogs “, just go to the window “ Say something ” to communicate with the creator of the video or just to say hello. And he – he will want – will respond directly to your questions.
“We wanted to build the closest thing to teleportation,” said the founders of the app. And for now seem to have succeeded. Periscope, in fact, takes us everywhere. Among the talk of a Dubai office and backstage of a program television, on a red carpet or concert. But this app, if exploited to the fullest, it could also turn into a interesting journalistic tool . You can participate in a live conference or attend a demonstration in any corner of the world while being thousands of miles away. Added to this is the ability to ask questions to the person who is recording the video. We think of a Fire in Manhattan (true story): you can ask the broadcaster the time when it broke out, if they are already there for help, if it is aware that there are any of the victims. With Periscope journalists could also make a leap forward, just think of the impact of investigation told in live streaming . The promotional potential of this app are endless and can be adapted to most areas: tv, music, journalism.
But the creators have thought especially the use to which they can make in the lives of all day: witness the shelter of the fault of a car in Mexico or take a ride nell’Ikea Stockholm. The goal is to grow the spread of the streaming , a choice but raises some questions. What sense does attend live in a time like “ rainy Sunday in Paris “, albeit romantic? It is probably too early to face this kind of problems, yet today the biggest risk seems to lapse into a messy randomness. For now the numbers are on the side of the Colossus of Dick Costolo ; platform Topsy.com has detected more than 27,000 tweets per day with the hashtag #Periscope . The controversy, however, does not end here. Two days after the launch has already taken the war with Meerkat , app created by Ben Rubin , student of Tel Aviv. The operation is the same, but if Periscope keeps the timeline published videos for 24 hours, Meerkat deletes them immediately, while offering the ability to create events streaming scheduled in advance. Needless to emphasize that both apps are gaining wide acclaim among celebrities; if Periscope immediately won Fiorello and Maccio Capatonda , Merkaat has used even the president Obama . The battle over content remains open, but the victory is in the hands of those who can not become the umpteenth social sharing adventures of dogs and cats.
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