Saturday, March 21, 2015

Meerkat, the app for live streaming shakes Twitter The Republic

AVAILABLE from February 27 only on iOS platform and Ben Rubin, CEO and co-founder, presented under one of the trendiest, the festival South by Southwest in Texas. In a few days he collected 150 thousand users, has become viral and is already afraid to Twitter: Meerkat is the app that makes a significant contribution to the spread of the streaming for all. Allows the transmission of “live” all of which users are witnesses, from a sporting event to record, going a step beyond YouTube thanks to greater immediacy. “We want to be the primary platform for user-generated content,” explained the young Ben Rubin. On the growth of the app is also betting the Wall Street Journal . According to the financial daily, Meerkat could be adopted more and more politicians also to keep their constituents in real time on their initiatives.

The immediacy of Meerkat is due to the link with Twitter, but it is just the microblog clipping the wings. Since he bought Periscope, another app for streaming, cut the chance of Meerkat users to automatically get to the followers of your account notification of the beginning of “broadcasting”. In this way the stream remains the same, but crippled its distribution. But Meerkat, that behind has a job for two years, continues on his way: “This move not only confirms what we have become important,” said Ben Rubin.

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