Marco Perisse 
No more plastic Bubble packed. And eventually even the pleasure to explode. The Sealed Air Corp. , which distributes rolls of Bubble Wrap since 1960, has produced a new type of polyethylene plate on which it will be the ‘ Packer himself to blow air with a dedicated pump before you wrap it around the goods. The end-product of an icon is announced by Wall Street Journal that relates the birth of the new version of iBubble Wrap . The main advantage is saving space: the pages of the new film in fact occupy a fifth of the space than the old type of plastic with bubbles sealed, to the advantage of the ability to load trucks and containers and storage. The consumer who liked to crush the bubbles after discarding the goods will not like, but in terms of marketability foil inflatable which covers one fifth of the area of the inflated has a major impact. In 2010 sales were had receded to 3.6% and the market for protective coatings for packaging applies, according to the Wall Street Journal, 20 billion dollars, with data updated to 2013.
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