The inventor of pop-up apologizes to users
August 24, 2014 • The Manuela Rizzo
Each day, anyone surfing on the internet you will come across those boring and annoying pop-ups, or those windows or panes that appear on our computer screen when we open a web page or application and in certain situations, to draw upon if the user’s attention.
Here, in recent days have arrived for an official apology by the inventor of these pop-ups, or Ethan Zuckerman, the which stated: “It was a way to associate a page of advertising to a user without including it physically on the page, which according to the advertisers would have implied an association between their brand and the content of the page. I wrote the code to open a new window and put advertising inside. I’m sorry. We did it in good faith. “
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