Apple copy Picasso to simplify its products – Reuters Press Agency

Idea presented in the course of a secret Apple University
 
 (ASCA) – New York, August 11, 2014 – Apple is not ‘certainly not the only group
 technology in the world to have likened to Picasso, but it does
 from the chair. In a lecture at Apple University, created by
 Steve Jobs to inculcate the culture of its employees
 Cupertino, were made 11 lithographs of evolution
 stylistic bull by the Spanish painter, relating them
 with the transformations (and simplifications) the design of
 products giant California.
 
 He tells the New York Times. The idea at the basis and ‘very
 simple objects Apple seeking simplicity ‘as
 Picasso, who in his artistic life has cleared for details
 get a great work of art.
 
 The classes – which are not mandatory, but strongly
 recommended – should be secret: all employees of Apple are
 advised not to talk about what’s going on inside
 company. And the courses are no exception. But three employees, in
 condition of anonymity, spoke with the newspaper in New
 York.
 
 “Even the toilet paper in the bathroom and ‘very beautiful,” said one
 of the three, highlighting the maniacal pursuit of perfection and
 clean lines by the company ‘. The courses are often
 taught by professors from Yale, Harvard, University of California,
 Berkeley, Stanford and MIT in Boston. There is a site
 internal book on which their lessons. (Continued)
 
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