Tuesday, April 19, 2016

Live streaming 360 degree and spatial audio: new era for YouTube – Ninja Marketing

From YouTube now supports Live streaming video to 360 degrees , confirming the rumors of the beginning of the year.

The news comes out these days as just the Coachella Festival will take advantage of this new format to direct even more involving some live.

Also new is support for the spatial audio for on-demand video for the first time available on a scale as wide as that of the platform for users of Google video.

strong>> spatial audio will allow everyone to live video of an event, a show, a concert just like that you listen to in real life: “where the depth, distance and intensity all play a” , says Neal Mohan, Chief Product Officer of YouTube, on the company blog.

Google had already set the support for spatial audio in its other products, including, above all, its VR platform, Google Cardboard. In January it has made it possible for developers to support this option in their application.

YouTube has also announced today the support of the 1440p resolution and 60fps for live video. In practice, the video will be available with 70% more pixels than the 1080p HD standard resolution: this not only offers a more exciting experience for video, but also for video streams of video games through YouTube Gaming.

YouTube video creator, all you need to exploit the 360-degree video camera that supports this technology. From an end user perspective, it will not be necessary any more technology to watch videos that are available on any device, including desktops, iOS or Android device. This makes them more accessible than the VR technologies currently being developed high-end, requiring heavy initial investment for consumers.

If you want proof of the potential spatial audio and video 360 degrees, here’s a playlist created by YouTube to fully enjoy the spectacle of the new features.

YouTube has also announced that it has made available its “Live API” package, which will allow any camera manufacturer to implement this new function in their products.

of course, not all youtuber who want to experience the live streaming at 360 degrees or spatial audio can afford to invest in new equipment. That’s why YouTube offers them the opportunity to try these new technologies in the YouTube Space , studies of the distribution platform in cities like Los Angeles, New York, London, Tokyo, Paris, Berlin and elsewhere, where you can produce content, learn new skills and meet other youtuber.

What major events we will see in the future of YouTube live streaming 360 degrees? Matches? Concerts? Olympics? Explorations?

As these changes will come into our daily lives? Virtual reality really seems one step away from all of us.

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