Wednesday, April 6, 2016

Huawei challenge Apple and Samsung here is the P9 with double Leica camera – Il Sole 24 Ore

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This article was published April 6, 2016 at 19:35 hours.
the last change is the April 6, 2016 at 20:35 hours.

LONDON – the great run of Huawei in smartphones continues with the P9, the new top of the range of ‘Chinese company quickly became number 3 in this market after Samsung and Apple. The phone is focusing on the camera through a partnership with the German Leica, one of the historical brands of professional photography. The models are two: P9, and P9 Plus, the first display has 5.2-inch (ppi and 423), the second from 5.5 (and 401 ppi). The screen very optimizes the margins that therefore are not very bulky. Richard Yu, CEO of Huawei’s consumer electronics division, has stressed that advantage over the iPhone in one of the many comparisons made with Apple on stage (not mentioned, but still above, Samsung just to leave no doubt about Chinese ambitions until a few years ago to grind billion only on mobile networks).

What you’ll notice are the two cameras of 12 megapixels each. The first captures the colors and the second, black and white, captures all the details of the image. They work together to allow users to create picture with details, depth and color improvement. The dual cameras, already introduced by HTC and LG, although in the latter case with different functions, is becoming a trend: it seems also iPhone 7 would complement it. It allows you to make better brightness, detail and allows a blurred effect on the typical details of the SLR, with the differences of the case. There’s also playing the typical Leica noise to the shutter, filters and various options for working on your photos. You can choose the single chamber and only make shots in black and white.

The new smartphone processor is a Kirin from 955 to 64 bits 2.5Hz. We will include a 3-gigabyte version of Ram and 32 of internal memory and a 4 GB of RAM and 64 internal storage. The battery is 3000 mAh, while the Plus it mounts a by 3400, which should ensure the performance to in durability. The Plus also has the Touch Press to enable features for the differential pressure on the screen and fast recharge that allows users 6 hours of talk time after charging for 10 minutes. The price: P9 will cost 599 € (pre-orders since April 7, in stores from 21), while P9 Plus 749 (available in May).

Many guests on stage: the number 1 Leica, professional photographers, the big screen Superman Henry Cavill who along with Scarlett Johansson signed the advertising video. Huawei invests a lot on this launch for overseeing the leading products, while the market shares helps the brand medium price Honor. One thing is certain: no one can underestimate.



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