Wednesday, December 14, 2016

Cats, Pokémon Go and petaloso: the research of the Italian on Google – The Republic

“WHY cats are afraid of cucumbers?”, “How is the coffee ice cream in the house?”, “What does it mean petaloso?”. No, this is not a lyricist crazy. The research, the most popular of the Italian on Google in 2016. The keyword multiple times in the search engine, is a game in augmented reality for smartphones Pokémon Go, released in Italy in mid-July, and became a veritable mania for thousands of users. He beat the Olympics, the earthquake and the Brexit.

The character on which is best investigated on the net it was David Bowie, who died in New York on January 10. The pages are indexed with the name of the rock star were open more than those dedicated to the new president of the United States Donald Trump, Bud Spencer (Carlo Pedersoli is gone on the 27th of June) and Gonzalo Higuain, the past in the summer from Napoli to Juventus.

The sport dominates the ranking of the most popular events: the Olympics in Rio and the European football championship in France, have obtained the most views of the american elections and the earthquake in Central Italy. This does not mean that they were the moments followed the other in absolute terms: more and more people, in fact, they inform themselves by accessing sites information directly from the social network. It is a reasoning that should also be extended to other categories of research analyzed by Google: characters, words, holiday destinations, recipes and tickets.
except for the liverpool and Corfu, holiday spots, the most desired are places in italy: Pantelleria, Lecce and Tropea. Only a fifth of Spain with Palma de Mallorca, sixth in the Seychelles. Greece opens and closes the top ten: the tenth most searched for is Zakynthos, the island birthplace of Ugo Foscolo.

The INTERVIEW – Facebook, the 2016 of the italians: “the European and the earthquake, little political”

The network runs to the aid of the beginners at the stove. The first recipe is the most searched is the one of the tiramisu. To take it to the throat of the guests you are sbirciati also the secrets to prepare a good cooked peppers and zucchini in carpione. The seventh-place avalanche of clicks for the advice to serve a mojito, cool and refreshing, the tenth ones to not trample on the tradition of the amatriciana.

The ticket office do not go out of fashion. The ticket you purchase online. 2016 has been the protagonists of the Italian Lottery, the concert of Coldplay (which has been open an investigation, for piggybacking), and the final of the Italy Cup Milan-Juve. Already have the game, and is the fifth event in which you search for tickets on Google, the race to grab a coupon for the stages of the Italian tour for Depeche Mode next year.

See, Google is less work than browse the dictionary. ‘Idolatry’ is the noun most sought of 2016, followed by the Latin phrase ‘ad maiora’ and the neologism ‘Brexit’. And just listen to the young people, without understanding them: many people wanted to shed light on the word ‘tag’. Eighth place for the adjective ‘petaloso’, a case of language treated by the Accademia della Crusca.

The more oddities you find in the analysis of the ‘why’. We sought the reasons on the brazier clogged, the coup in Turkey, the babies who cry always. Many women have asked the search engine because the men married the betray. Unable to find a response to the individual case, but always best to check. On Google there is everything.

Topics:
google trends
2016
Olympic games Rio 2016
European football championship 2016
earthquake
Starring:
donald trump
Bud Spencer
gonzalo higuain
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