A social network to commemorate the dead, with the possibility to upload photos and videos; but also an e-commerce tool, to lay bouquets of flowers on the headstone of your loved one, who may rest in hundreds or thousands of kilometers away. This, in a nutshell, is the idea behind the new start-up starring the electrical engineer Raffaele Sollecito, 31, formerly accused of the murder of Meredith Kercher, acquitted by the Supreme Court, together with Amanda Knox , 27 March 2015. Sollecito has submitted its draft this afternoon, Palafiori of Sanremo, on the sidelines of the events related to the Festival of Italian song.
“it is a portal that began as a hybrid between social networks and e-commerce we called ‘Memories’ – explained Sollecito-. A profile-commerce, as we decided to classify it, by which a person, having registered, will create the profile of your loved one, commemorandolo with photos and movies. ” This is the social side, but there is also one commercial: “The user – continues Sollecito – may also purchase local products such as flowers, wreaths or other products, which will be placed on your loved one’s tombstone.
Where does this idea? “It comes from a sad fact, which occurred in 2005 – he continues – that the death of my mother, that I was trying to commemorate. This way you will be able to shorten the distances. ” Flowers, wreaths and so may be sent to loved one through partners of the project operators. “We will be operational in early March – said Sollecito – for now we are moving forward with some of the acceptance tests, especially for the graphics.
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