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February 8, 2016
ROME – One trillion dollars this is the figure, numerically difficult to write, we can find in our dustbins. Trillion, it indicates, in fact, the number of annual food waste of the entire planet, the food that is that the rich world consumes and throws away. It is, however, a partial amount because one must also add the ‘hidden’ costs related to water and environmental impact. The ‘thousand’ are transformed nell’iperbolica figure of 2.6 trillion dollars ‘burned’ every year. Italy, for its part, contributes more than well to such destruction. The homegrown waste worth a total of 8.4 billion euro per year, or 6.7 euro per week in the family for 650 grams of wasted food. The data are the result of the Report Waste Watcher 2015. The whole of Europe, however, he will take part, throwing off some 90 million tons of food.
In order to draw the attention of an increasingly wide audience of people the costs of this bad habit was held, Friday, February 5, the ’3 national Day of prevention of waste’ and, simultaneously, Last Minute Market announces the start of the sixth edition of the European campaign awareness “zero waste. The intent is to be able to get to the halving of the waste in the European countries by 2025.
the Italians, according to research presented at the presentation of the ‘Day’, while failing to fully nell’intendo to fight waste, are sensitive and prepared on the issue. 85% of consumers, for example, is aware of the importance of packaging than the preservation or perishability of the product, for the 64% packaging is even ‘essential’ and 93% say they choose the pak on the basis of his functionality, or the possibility of reuse (90%). But there’s more: the more than a 56% of Italian consumers – on 2 – said to be prepared to “pay a little more for packaging that increase the probability of use of the product, thereby decreasing waste. All these data are drawn from the investigation Waste Watcher 2016. Also Monitor the buying habits of Italian consumers: the shopping is done in supermarkets or hypermarkets, is the largest distribution holding court for the 90% of consumers while only 9% of Italians buy in small shops or from the manufacturer; spending is daily or renews every 3.2 days (69%), only 27% of Italian practice the big weekly shopping: this will ensure the quality and freshness limit the waste of aliimenti. The packs are preferred small (64%) to prevent the waste that in fact affects predominantly large packages opened by time (62%). And ‘plebiscite attention to the expiration date on the labels (91%), for which you require clear and detailed information (ingredients, origin, traceability). Despite good intentions and preparation, in our country, food waste is estimated at 30 million tons per year: about 1/7 of what is happening in all the EU countries.
“the fight against waste and food losses – said the Undersecretary of the Ministry of environment Barbara Degani – plays a decisive role for both the footprint reduction in the production environment food, both in ensuring sufficient food availability for present and future generations. ” “It should be stressed, he concluded Degani, who, among the initiatives being carried out by the Ministry for the Environment, Land and Sea, there is also the environmental education in schools. We need on nutrition and consciences waste are formed in the early years. ” Finally, the Secretary then gave indication of a small gesture that everyone can work for contibruire to the fight against food waste. “The Family Bag is the upgrade of the doggy bag, freeing design containers through this concept of the ghetto of our imagination and decency to request it after a meal,” he explained. “Do not waste must be the new way of life, and request a Family Bag means behaving virtuously.”
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