Roma, 23 set. – The U.s. giant microblogging Twitter has stopped ‘chirping’ and are to be sold. Google and Salesforce, according to Cnbc, are interested in the company, Jack Dorsey, and could buy it by the end of the year. Also Verizon and Microsoft are in the game, and the race to grab Twitter, and’ the litmus test of the crisis, the black of this gem of the Internet, whose business model, unlike that of Google and Facebook is not off, but on the contrary it is jammed and in need of repair. The title, Wall Street, and flew over 20% to around 22 dollars, in the wake of the voices of the sale, but remains at very low levels i.e. under $ 26, the price of the Ipo, the one announced for its stock-market debut in 2013 and well below the peak of $ 69 reached that same year. The alarm bell for the microblogging most loved by the americans and is shot shortly after the return in the saddle of Jack Dorsey, 38 years, is a controversial figure, narcissistic and brilliant, in other words, in the second quarter of last year, when he posted a red of $ 137 million, and especially a stall, even more worrisome, in the number of users, latches 304 million, essentially the same level of those of the present. Twitter is a strange, particular, it’s not exactly a social network, but rather a platform of communication that circulates information. At the global level has reached 320 million registered users, of which 254 million in the U.s., not many, if we think that Facebook has 1.5 billion, and YouTube for a billion, WhatsApp the 900 million chinese QQ 860 million, the other chinese WeChat’s 650 million, and Facebook Messenger 800 million. If the beats with Instagramn, which has 400 million tries, LinkedIn, 414 million, and Google+ 400 million. Twitter is struggling to increase its radius of action, but it has become essential for political communication. The candidates for the White House, which they use to get in touch with their constituents. Donald Trump virtually tweets and breathes in harmony. The co-founder of Twitter, Jack Dorsey, note that, in addition to the 320 million registered users, at least 500 million navigators additional gravitate regularly on Twitter without registering, and at least a billion do from time to time. However, accounts are struggling to take off. Useful not to be seen in the company’s revenue in 2015 and’ fell from 577 to $ 525 million and the total market capitalisation is only $ 11 billion, a pittance compared to that of Apple or Google. It is probably for this that is now Dorsey is considering the option sale, after you have cut in the past year is 8%, the number of its workers, and have agreed to, more recently, to raise the roof of the 140 characters, which for years was the basis of the identity of this microbloggers. All measures that were not able to take off the Twitter, in the second quarter of this year, confirmed the crisis by recording a red of $ 107 million. .
(23 September 2016)
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