Kickstarter lands in Italy: get the online platform for … – The Messenger

Fundraising on the web for a record, a film, a publishing project, an electronic device or even to open a museum. In times of crisis the “crowdfunding” is vital to promote bottom-projects and creativity.

There are so many platforms that help to bring together creative and lenders in a sort of patronage 2.0. Among the best known is Kickstarter that now lands in Italy. Provide an opportunity to raise funds for projects in our country, divided into 15 categories; you can raise funds in Euros, use our language and the bank account in Italy. “Innovative ideas Italian have always been appreciated throughout the world,” says Yancey Strickler, CEO and co-founder of Kickstarter with Perry Chan and Charles Adler.

Kickstarter was born in 2009 in New York, the United States, and in six years has created 86 thousand projects; 8.8 million people have invested the equivalent of about 1.6 billion euro, the platform has landed in around 13 countries (besides Italy today arrives in Austria, Belgium, Luxembourg and Switzerland). Every director, musician, artist or designer has complete control over and responsibility for their own projects that are put on display online. If users like it, they can finance to contribute to the achievement. Funding on Kickstarter is based on the concept of “all or nothing”: if a project is successful – in that it has achieved the objectives of funding – all lenders (‘backers’) pay their share at the time of maturity. If the project decade, no amount is charged to “backer” .

To take just one recent example of the power of the platform, the new version of the Pebble Watch, a project of the precursor ‘ Apple Watch, gathered in a handful of hours over 20 million euro. According to a report on the state of online fundraising published Crowdsourcing.org, there are nearly 500 platforms of this type in the world (by Indiegogo to GoFundMe), for over 50% based in Europe. “Kickstarter help all creative Italian realize their ideas through the system of cooperation and with the support of a worldwide community really huge – observes Yancey Strickler -. Italy has already contributed much to world culture, from fashion to food, from art to cinema, from music to literature, the Italian innovative ideas have always been appreciated throughout the world. ”