Google will adjust to measures required to protect the privacy of … ok – Il Sole 24 Ore

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This article was published on February 20, 2015 at 12:29.
The last change is the February 20, 2015 at 13:19.

Google will take “all measures to protect the privacy of users prescribed by the Italian Authority for the Protection of personal data and, for the first time in Europe, and will have to submit to periodic audits that provide screening the progress of work to adapt the platform to national legislation. ” And ‘the Authority for the Protection of Personal Data to announce stressing that the Authority “has approved the verification protocol.”

With the green light of the Authority ‘is thus passes from the phase of the prescriptions given by the Guarantor to Google that their practical implementation, which should be completed by January 15, 2016. ” “The document explains the Garante- provides quarterly updates on the progress of the work and the possibility for the Authority to carry out at the headquarters of the American Google compliance audits to the discipline of the Italian measures being implemented.”

According to the Protocol, the Authority “will constantly monitor” the changes made by Google to the processing of personal data of users who use its services, including search engine, e-mail, the spread Movies (via YouTube) and their social network. In particular, during 2015, tells again the Authority for the Protection of Personal Data, Google will “improve the privacy policy, making it clear, accessible and differentiating according to the services offered (such as Gmail, Google Wallet, Chrome etc .). ” “The information -continues still Garante- must include, among other things, details on the purposes and methods of treatment of user data, including the profiling done by the intersection of the data between different services, the use of cookies and other identifiers such as fingerprinting (a system that collects information on how to use the terminal by the user and stores directly from the company’s servers). ”

The Mountain View giant “will also have to prepare an archive with earlier versions of the text of the information, so as to allow users to verify the changes made gradually” and if “will outline who uses his services, Google will have to first obtain their informed consent. This mechanism must be implemented, albeit with different modes, both for new accounts, both for those already existing. ” Google also must also fully implement the provision of the Guarantor last May on the use of cookies and other methods of tracking users, including those who have not registered with the services of the company. “To all those concerned will still have to be guaranteed the right to object to the processing of their data for profiling. The US multinational, -evidenzia still authority- will further improve the storage and deletion of personal data of users. ” In particular, the Ombudsman continues, “will be guaranteed a certain timing for the deletion of data, both of those online and those stored on back-up” and have to be revised its internal rules related anonymisation, for a procedure ‘ really effective and complies with the above directions from Garanti Europeans. ” Finally, concludes the Privacy, “will continue the exchange of information regarding the removal requests Google has received from users Italian, so you can monitor the conditions of application of the so-called right to be forgotten.”

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