The logo of Snapchat
Snapchat reveals the cards in preparation for its Ipo in the billions, already billed as the biggest initial public offering in 2014. But the files on its economic situation, filed yesterday, also reveal huge losses that may not be diked in the next few years. The same company, in the warning intended for possible subscribers, has written that "may never reach or maintain profitability."
Of the rest, the results in 2016 are emblematic. In the last year, the Snap on Inc, the mother house of the messaging service, virtual, recorded sales of 404 million dollars, an increase of 58.7 million compared to the 2015. But it also increased the red: losses in 2016 reached 514 million dollars against $ 373 million in 2015. The blame would be attributable mainly to the costs of hosting that Snapchat is charged to companies of cloud computing, including Google to use their data infrastructure. The Mountain View giant will cash out from Snapchat, in fact, $ 2 billion in the next five years for the services of this kind. Snapchat is expected to land in march on the Nyse with an Ipo aiming to raise $ 3 billion to an assessment of up to $ 25 billion.
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